Get yourself back
Your hair isn’t broken. Your wash day is.
Dry, fragile-feeling hair often comes down to what you wash it with. Here’s why our Sunnah-inspired rice water range is our best-selling hair care.
By Farnaz Khan
Founder of SHIFAH · 5 min read
Tried every shampoo and your hair still feels dry? Here’s why.
Dry, frizzy or fragile-feeling hair usually comes down to three things:
- 1 Stripping wash daysHarsh cleansing can leave hair and scalp feeling dry and tight.
- 2 Skipping the conditioning stepShampoo cleans, conditioner softens. Using one without the other leaves lengths rough and tangled.
- 3 No care between washesHair needs moisture between wash days too, especially mid-lengths and ends.
So I went back to where skincare comes from
Finding products gentle enough for my own skin changed my life. I started with ingredients people have trusted for centuries, then backed them with modern science.
What SHIFAH means · شفاء
SHIFAH means healing in Arabic. I chose that name because I truly believe you can come back from anything. I did, and I want every woman who feels the way I felt to know she can too.
Our philosophy is simple:
Get yourself back.
The SHIFAH Way: curated ingredients, faith and science
Most products rely on one or two actives that mostly sit on the surface. I wanted the opposite. Every SHIFAH formula starts with carefully curated plant-based ingredients, guided by faith and backed by science, and is made to absorb rather than just coat.
Ancient rice water rituals. Modern hair science.
Our Sunnah Rice Water range combines rice water with botanical oils, biotin, caffeine and hyaluronic acid for cleaner-feeling roots and softer, more manageable hair.
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Rice water
A traditional conditioning ingredient for a smoother strand feel.
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Olive, black seed & batana oils
Treasured botanical oils to help soften and condition hair.
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Biotin, caffeine & peptides
Modern ingredients in this botanical-led formula.
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Hyaluronic acid & pro-vitamin B5
Moisture-focused care for hair that feels soft and supple.
Made with your values in mind
- ✓ Halal-friendly
- ✓ Plant-based ingredients
- ✓ Guided by faith, backed by science
SHIFAH Sunnah Rice Water Hair Shampoo
4.9 from 70 verified TikTok Shop reviews
- ✓ Sunnah-inspired
- ✓ Rice water + botanical oils
- ✓ Biotin & caffeine
£15.99 Was £24.99 · Save 36%
Get 36% off todayWhat 50,000 customers say
4.9 from 70 verified TikTok Shop reviews
- ★★★★★
If you reading this, don’t wait a single moment. I bought the shampoo first and then quickly grabbed the bundle, my hair is so much stronger. I’ll honestly don’t think I’ll ever change my brand again. Thank you sxc glo
Verified TikTok Shop buyerJanuary 2025 - ★★★★★
Iv tried the shampoo and conditioner and oh my gosh its so good.....wen you use the your hair go so silky you dont even need the ..... i love it its exactly as she describes it will keep ordering
Verified TikTok Shop buyerJuly 2026 - ★★★★★
Very nice shampoo & conditioner. This was my first time I tried it and I really like it. I just wish it was bigger size as me and my 3 very curly hair kids finished it on the second week.
Verified TikTok Shop buyerApril 2025 - ★★★★★
I have used this shampoo and conditioner and I can honestly say that my hair feels absolutely amazing. The price is a bargain for these high quality products ❤️
Verified TikTok Shop buyerMarch 2025
Before
After
Hair and scalp
Jaz · SHIFAH customer
Before
After
Frizz and shine
Thinning at the crown · 1 month
Individual results vary.
See today’s offersHave faith. Stay consistent.
I won’t promise overnight results. Healthy-looking hair is a journey, and the routine is simple: gentle wash days and care in between.
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First wash
Shampoo the scalp, then condition mid-lengths to ends. Hair feels clean and soft.
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Weeks 2–8
Keep a consistent wash-day routine. Add the oil and mist for care between washes.
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Around 90 days
Give your routine 90 days before you judge it. Take a photo on day one so you can compare.
Build your routine
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SHIFAH Sunnah Rice Water Hair Oil for Hair & Beard, 50ml
Nourishing oil for the scalp and dry-feeling lengths.
£14.99
£24.99View -
SHIFAH Sunnah Rice Water Hair Strengthening Mist Spray
A light rice water mist for care between washes.
£14.99
£24.99View
A little good with every order
Every purchase feeds a family.
Every SHIFAH purchase helps provide food packs through our sadaqah programme. Your purchase helped feed others. Their prayers are with you.
Shop and give backChoose your offer
The more of the routine you build, the more you save.
Not sure? Find your routine and enter this month’s prize drawStill on the fence? Read this first.
Is it suitable for all hair types?
It’s designed for everyday wash days. If your scalp is sensitive, patch test first. Full ingredients are on each product page.
Which option should I choose?
Just want to try it? Start with the shampoo. For softer, more manageable hair, the Shampoo & Conditioner Bundle is our best seller. Want care between washes too? The Complete bundle adds the Hair Oil and Strengthening Mist.
How soon will I notice a difference?
Hair feels clean and soft from your first wash. For longer-term results, we recommend 90 days of consistent use.
Not sure what’s right for you?
Take our quick routine quiz and we’ll match you to the right products.
Find your routineA note from me before you go
I know how it feels to try product after product and still not feel like yourself. I built SHIFAH to be the gentle, honest care I wish I’d had. Choose the option that suits you, stay consistent with your wash days, and give it the time it needs. If you have any questions along the way, my team and I are here to help.
Farnaz Khan, founder of SHIFAH
Start your routine todayWatch Farnaz’s story · 1 min
Find your routine. Win our best seller.
Win an Advance Clearing Serum
Answer a few quick questions about your skin, hair or body. You’ll get your matched routine, 10% off your first order, and an entry into this month’s prize draw.
- Get a routine matched to you, with no guesswork
- Unlock 10% off your first order
- Be entered to win an Advance Clearing Serum. One winner every month
No purchase necessary. UK 18+. Prize draw terms
- CPRS compliant
- UKCPN notified
- GMP & ISO certified manufacturing
Results vary by person, skin type and how consistently products are used. Reviews are from verified SHIFAH customers on TikTok Shop. Patch test before first use, especially if your skin is sensitive. *Free Face Mask Bundle on orders over £45, on Buy 3 orders of £44 or more, and with the Glow Up Starter, while stocks last. Prize draw: no purchase necessary, UK 18+.
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